AI for SEO

Navigating SEO in the Age of AI of all Google searches now result in… 58% Zero Clicks AI Overviews and rich snippets answer user queries directly on the results page, fundamentally changing the value of a traditional #1 ranking. The New Search Landscape: Clicks vs. Quality AI Overviews are drastically reducing clicks to traditional organic results.… Read More »The Generative Shift: SEO in the Age of AI

After more than 20 years in SEO, I’ve seen plenty of changes. But nothing has shifted the landscape like what’s happening with AI right now. I’m talking to coaches and consultants every day who are freaking out about these changes, worried their SEO strategies are suddenly obsolete. Here’s what I’m seeing from the trenches-and, more important,… Read More »The Generative Shift: How AI Is Redefining SEO (And What I’m Telling My Coaching Clients)